If everything was to go according to plan, you should have been reading an inspiring interview today being the first Tuesday of the month. But things seldom go according to plan. Your first boyfriend, the one whose name you tattooed on your arm, does not end up being your happily ever after. Like the pious girl you’ve been raised to be, you hold off sex until you say I DO but then you end up having your periods on your wedding day. You prepare for your strategy session weeks in advance, putting together a captivating Powerpoint presentation complete with cool graphics and powerful quotes but your computer crashes on the morning of the session and you wish you would have crashed in its place. Such is life. February has been a roller coaster of a month and this is the ugly face of a woman who is trying to have it all.
It is 11.26pm as I type this. I should have been in bed by 8.30pm to enable me wake up at 03.00am to study for my upcoming exams. However, I recently enrolled in Engage Masterclass to enhance my public speaking skills and our first class was held this evening. Our first assignment had been sent to us a week ahead of today’s class. I was hoping to work on it over lunch hour but I had several work assignments that were due, and only started working on it at 5.30pm, half an hour to class.
I was exhausted and found myself questioning my decisions in life. Why do I bite more than I can chew? It was too late to turn back though so I summoned all the stoicism I could master, quickly did my assignment and rushed to class. It turned out to be the best decision ever (the class, not the last-minute attempt on the assignment), something I will discuss in detail another day.
My key take-out from today’s session was that to speak effectively, you need to have your audience in mind. Only by knowing and understanding your audience can you personalise your message which helps you command your audience’s attention. Which left me wondering, after three years of running this platform, do I fully understand my audience? Who are you and what do you come here for? Are you a young mother who just wants to compare notes on how to raise toddlers, or are you in your twenties and just looking for a sneak peak into parenthood? Are you a hands on guy with a young family who seeks to know where your young family can hang out over the weekends? Or are you simply here for Xena’s funny anecdotes? Could you be in the corporate world and hoping to get ideas on work life balance from someone who is obviously struggling with it? Or are you a teenager who is only looking for creative non fiction writing ideas? Thanks to google analytics, I know the bulk of my readers are from Kenya, USA, Belgium, Australia, UAE, UK and Uganda, in that order. Occasionally, I’ll get a few readers from Norway, Somalia and Rwanda. But that’s pretty much about it.
If you could honour me with a one line comment on yourself and your expectations, it would go a long way in making conversations around here more meaningful. You can use a pseudonym if you like and you don’t need to leave your email address.
It’s midnight now and if all goes according to plan, I will wake up at 4.00am and read for an hour, head out for a 10km run at 5.00am and attend an economic forum at 7.00am. But your guess is as good as mine on how most of this plan will pan out!
Ohh, I probably should mention that google analytics also tells me that 54.0% of my blog readers are male, something that continues to baffle me.